Word of mouth marketing is one of the most effective and long lasting techniques for increasing traffic to a web site. This session detailed effective word of mouth marketing campaigns and how to integrate them into your online advertising mix. By Louise Rijk of Advanced Media Productions, Inc. and Greg Hartnett, President of Best of […]

– “I can’t believe I didn’t get $5,000 for Wednesday.org! You know what Thursday and Friday would go for!” – Auctioneer Today I had the privilege of attending a Moniker.com live domain name auction in Las Vegas, Nevada. Moniker.com is the leading provider of domain name registration and management services for small and large companies. […]

Constant content creation is the fuel for your website. Whether you live “n die off search engine referrals or natural type-in traffic you understand the need for minty-fresh content. This panel of content gurus looked at how to keep the creativity flowing and managing the content process. Moderator: Elisabeth Osmeloski Speakers: Elisabeth Osmeloski, Director of […]

Link Building Campaigns and Strategies By Jim Boykin (Webuildpages), Rae Hoffman (Sugarrae.com), Greg Hartnet (Best of the Web), Chris Tolles, Roger Montti (martinibuster.com) Speaker 1 : Jim Boykin: Some basic questions people may be wondering about that I will attempt to answer: 1)    Which methods have changed? 2)    Which sites should be last to get […]

The PPC programs from the Search Engines have grown more complicated and robust over the years. The amounts of variables have increased as it relates to ad text, bidding, budgeting, targeting, positioning, and distribution. While some small and well-structured campaigns can run with little or no maintenance, the challenges for managing large scale PPC campaigns […]